DescriptionLantern slide, color, titling: Saturday Flowers Make Sunday Gladness. Used for promotional display by Maurice Hendberg, 415 Washington St., Hoboken, no date, ca. 1920. 3-1/4" high x 4" wide. Made by Manhattan Slide and Film Co, N.Y. The image is probably one of generic images produced for a florist supplier or trade organization. The text for Hendberg is an added strip. See pages 16-19 of The Hoboken Oral History Project's "Everybody Seems to Know Me by the Paper Hat", library catalog 2003.040.0005, for recollections of Hendberg (mis-spelled as 'Henberg') Florists by Albert Hegetschweiler. His father's sister was married to Maurice Hendberg. Used in a Charles Beseler Stereomotorgraph projector, objects catalog 2001.091.0001, purchased from D'Angelo Florist. cf. photo catalog 2001.091.0003 to 2001.091.0064 for other slides used in this display. For a full view of a typical slide, see this record and photo catalog 2001.091.0003 & 2001.091.0004.